North Central College - Naperville, IL

Prepare for career flexibility, executive tells North Central students

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Contact: Ted Slowik, Director of PR and Media Relations, 630-637-5307,

Sept. 28, 2010—Today’s college students should be flexible and prepared to adapt to multiple career changes during their years in the workforce, a corporate executive told a class of North Central College students.

Julie Reinecke, manager of corporate recruitment for Bolingbrook, Ill.-based Ulta Salon, Cosmetics & Fragrance, Inc., addressed a class of business students Sept. 24 and said graduates of a liberal arts institution like North Central will be well-positioned to switch careers and handle instability in the job market, she said.

“My advice is that it’s OK if you don’t know exactly what you want to do,” Reinecke said. “You should be ready, willing and open to whatever avenues come your way.”

Reinecke spoke to a sales and sales management course taught by Gary Ernst, Coleman Foundation Professor of Entrepreneurship and Small Business, professor of international business and marketing and chair of management and marketing at North Central.

“When you’re being recruited for a position, you’re hired by industries that are growing—in a sense you’re riding the employment wave,” Ernst said. “What’s good about students with degrees from a liberal arts college is that they’re better able to transfer their skills from industry to industry.”

North Central College offers degrees in economics, entrepreneurship and small business management, human resource management, international business, management and other areas of study that offer opportunities to learn business concepts and understand how viewing problems from multiple perspectives can lead to creative solutions. Corporate executives regularly visit campus as guest speakers to share their experiences, offer advice to students and answer their questions about the workplace.

Ulta is the nation’s largest beauty retailer that provides one-stop shopping for salon products and salon services. Since its founding in 1990, Ulta has grown to more than 350 stores in 38 states and annual sales of more than $1 billion.